The Miss Rodeo Montana Pageant is in its sixth decade, having begun during the 1950s. It's held in conjunction with the Montana Pro Rodeo Circuit Finals in Great Falls, Montana.
Miss Rodeo Montana serves as Montana's "First Lady of Rodeo". She attends Montana's professional rodeos, appears in parades and at many community events throughout the state, gives countless speeches to clubs and organizations, numerous radio and television interviews, and coordinates kiddie rodeos. She will also travel to some of the larger rodeos in the U.S. and Canada, representing Montana and promoting our own rodeos. To become Miss Rodeo Montana it takes a young lady with high moral and ethical character, an accomplished speaker and public relations specialist. She must understand rodeo in its entirety and be able to explain it in detail to anyone she meets, always portraying good sportsmanship and careful, humane treatment of animals. The experiences she'll have and the contacts she'll make through the year will provide numerous opportunities for her future.